The saying says that “The Money Is In The List!” and when it comes to Internet marketing nothing could be more true. Those of you who already have their own mailing list are already fully aware of this, and for those who don't have a list…
GET ONE!
Building up a large mailing list and then sending out product recommendations/useful content is one of, if not the single most effective way to make money on the Internet! You should certainly use this to your advantage when marketing the program.
We've seen some incredible results with solo emails that have been sent out to mailing lists and it usually results in a huge burst of almost uncontrollable sales.
A solo ad is an email that is sent out with the sole purpose of promoting the program. If you have an opt-in mailing list then sending out a solo ad is one of the most effective ways to generate instant sales.
You can write your own solo mailings if you'd like, but I've provided an awesome set of mailings at the bottom of this page that I would encourage you to use, as a lot of thought was put into them, and they've had a very positive response rate.
Here are a few tips when sending out a solo email:
1)Keep it short and to the point - You don't want to ramble on and on endlessly as this will turn most readers off and they won't be willing to read the email. Keep your solo email concise and easy on the eyes. You should aim for a few small paragraphs with around 4-5 lines of text each.
2) Spell check and proof read - This should be fairly obvious. If you want to come across as professionally as possible, you cannot afford to have spelling mistakes in your solo mailing. Always read through a few times and use a spell checker to make sure you didn't miss anything.
3) Personalize - If your mailing software allows it, always ask for your visitors' first name on your opt-in form so that you can include it in your email messages. It's much more effective to send an email that says "Hey John" rather than "Hey there".
4)Follow Up - While you will definitely see a solid response from your first email, you'll be surprised at how effective an additional follow-up message can be. Many readers will need a couple of emails before they're persuaded to check out the offer, so always make sure to send out a follow-up email around 2-3 days after your intial solo mailing.
5) CLOAK YOUR LINKS!! - Another thing you should always make sure of is to "cloak" your affiliate links whenever possible. If you send out a mailing that uses an affiliate link, many readers will realize that you're making commission from it and will be turned off.
Make sure to use domain forwarding (outlined in the setup section), a redirect, or at the very least use www.TinyURL.com to cloak your links.
Below you'll find 4 sample solo mailing sequences that you can use in your marketing efforts.
You can literally copy and paste these, but just make sure to customize the terms inside the brackets [ ], and also make sure to cloak your affiliate links using the instructions above.
